Master SMS&Text to future-proof your business?

Almost everything is done on mobile these days, as I am sure you would agree.

And SMS/text is a medium that rarely gets ignored.

For example: most people respond in seconds to SMS. It has 1,000s of uses, saves time, and is great for all businesses but especially those that use appointments, or databases:

a] many of your competitors, probably under the radar to you, are using SMS and gaining customers/clients at your businesses expense. So you are missing out.

b] the response rates SMS gets v any other medium are much, much higher: better than email, better than ‘phone calls and better than direct mail. Just see the stats below.

• 97% of mobile subscribers read an SMS [text] message within 15 minutes of receipt….and, 84% of those respond. Compare that to 90 minutes for an email!  *Nielsen & CITAorg. Many will respond in less than 20 secs. 
• 24% UK Consumers access the web while shopping on their mobiles. And there are ways to “push” messages to their phone, right as they walk past your door! [e-digital research and MRG Survey]. Stats have gone way UP since. If you want to know how to do that get in contact. They work like gangbusters.
• As long ago as 2011 33% of UK shoppers were scanning and reading QR codes when shopping. [e-digital research and MRG Survey 201] so you can imagine what they are like now, in 2025.

What’s more a lot of SMS stuff, once set up for your business is dead easy for your business to add to, or change, as circumstances dictate.

So, with traditional “outbound” approaches becoming less effective what do you do?

Simple - start using SMS Campaigns in your business. And couple that with AI and you would be amazed at the results that can be achieved. 

• 8-16% is the typical response to mobile marketing campaigns [sometimes as high as 60%] whereas direct mail is 2-3%* and email possibly 2% ….sometimes. *Nielsen
• Mobile coupons get 3-10X the redemption rate of traditional coupons.*Mobile Marketer 2012 And for One-Off Promos it can be as high as 50% and often MUCH higher [CodeBroker Research 2019]
• 9 out of 10 mobile searches lead to some form of action and over half lead to a purchase. *SearchEngine Land 2012 and in 2025 Google gets 63%* of its searches now on mobile.[SEM Rush 2025.US Consumers]

So, some pretty strong proof that if you are not using SMS/Text and mobile marketing or QRCodes in your business you are losing out. This is especially so if you run a local business where about 30%+ of mobile searches include a “location” word.

SMS/Text, QR codes and AI make a great combination to help your business win.

SMS/Text and QR Codes all helped the world keep going during CoVid and are now a mainstream marketing tool. So, imagine what they could do for your business coupled up with AI..

To know more just get in touch so we can get them working for you. Call 01264 318111 and we will be back in touch or email: info@localleadoptimiser.co.uk